|
Tuesday, December 4, 2007What you need to know about "Cloaking"What does cloaking mean? Cloaking is often used as a spamdexing technique. It’s a black hat search engine optimization to try to trick search engines by giving the relevant website a higher ranking. It’s also used to trick search engine users when visiting a site based on the search engine description which site turns out to have different content. For this reason, major search engines like Google, Yahoo and Live.com, consider cloaking to be a violation of their guidelines. I highly do not recommend using this technique; it’ll work for a while but you’ll get your site delisted from the search engines. Sooner or later search engines find out if you’re cloaking their index. Put effort, time and money on projects by doing things right, yes... it might be a slower process but much worth it. Recently, Matt Cutts (he’s currently the head of Google's Webspam team), posted on his blog about cloaking. He commented on a Danish company that offered ‘undetectable’ cloaking techniques to its customers. “For cloaking to be completely “undetectable,” it would have to be like that Steven Wright joke: “Last night somebody broke into my apartment and replaced everything with exact duplicates.” And a cloaking script that gave users and Googlebot exactly duplicate pages would be a bit pointless.” – Source: Matt Cutts blog Don't risk your search engine rankings You might get good short term results with shady SEO techniques such as cloaking but it is very likely that your site will be banned from search engines if you use them. You'll put your web business at severe risk if you use black-hat SEO methods. Posted by Matt Bulox at 11:37 AM 0 Comments:<< Back to Home
|
Previous Posts
 |
|